Your go-to toolkit for smarter marketing, better buying, and major momentum this month.
This Month's Theme:
Digital Marketing
THIS MONTH'S
Featured Member Education And Trainings
New + Noteworthy This Month
BRAND NEW Member App Is Here!
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What To
Promote This Month:
Need ideas to keep your content, collections, and promos fresh? We've got you.
Fun Holiday Dates for October
Plan timely content around these key themes:
- October 1 – International Coffee Day → “Perk Up Your Closet” coffee-themed collection or latte bar in-store.
- October 4 – National Taco Day → Fun “Taco ‘Bout Cute Outfits” promo.
- October 10 – World Mental Health Day → Cozy/self-care bundles or give-back promotion.
- October 13 – National Train Your Brain Day → Style challenges, mix & match outfits, quiz content.
- October 26 – National Pumpkin Day → Pumpkin-inspired looks, pumpkin spice discounts.
- October 30 – National Checklist Day → Tie to planner, productivity, or “complete your fall wardrobe checklist.
- October 31 - Halloween → Costume accessories, spooky sale, or after-dark shopping event.
Pair these with social posts, emails, in-store displays, or themed product drops.
October Collection Ideas
Creative ways to group, name, and promote your inventory:
- Pumpkin Spice Everything – warm tones, cozy knits, fall scents, anything autumnal.
- Game Day Looks – team-color inspired outfits, tailgate gear, stadium bags.
- Spooky Chic – black, metallic, moody prints, “wear it to the Halloween party but still cute” vibes.
- Cozy Layers – shackets, cardigans, blanket scarves, layering tanks.
- Fall Nights Out – date night dresses, boots, statement jewelry for autumn outings.
- Everyday Essentials Reset – jeans, neutral tops, and basics to refresh wardrobes mid-season.
Service Providers
of the month:
Every month, we spotlight a trusted partners who’re helping boutique owners streamline their systems, grow their reach, or simplify the backend of their business. These are vetted resources used by real members inside The Boutique Hub.
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